Managing Director speaks at AGCO Summit in Berlin

In January, I had the opportunity as WPF’s Managing Director to address the AGCO Summit in Berlin.

The annual AGCO Summit brings together experts across various fields, both in agriculture and outside fields that relate to our work, to discuss and explore trends, issues and experiences that can broaden the vision for agriculture globally. I can’t quite say it better than they can:

The 2019 AGCO Berlin Summit on ‘Feeding the World – The Future for Protein’ aims to bring together agribusiness companies, food industry experts, politicians, academics and experts on animal welfare to share their experiences and discuss aspects of animal welfare in the context of modern agriculture and the need to feed a rapidly growing world population.

The AGCO Berlin Summit provides a platform for the agricultural industry and beyond to discuss the most pressing issues in farm animal welfare and to look at recent innovations and trends. Experts will discuss consumer concerns and companies will talk about challenges in protein production and how they are implementing solutions to improve the ethical treatment of animals.

I presented an overview of our goals and progress with the WPF’s African Poultry Multiplication Initiative.  You can learn more about that program and other life-changing projects the WPF champions by visiting our projects page.

AGCO is a major supplier of farm equipment and their summit included academics, producers, NGOs, government representatives, animal activist and equipment providers. To learn more about AGCO and the Summit, visit



Richard Fritz
Managing Director
World Poultry Foundation